Hours of Operation
Monday – Thursday:
7:30AM to 5PM
Friday: 7:30AM to 3 PM
Saturday & Sunday:
Closed
Our Location
202 Travis Lane
Waukesha, WI
53189
Experience the Soft Water Inc. Difference in Southeast Wisconsin
Soft Water Inc. combines over 70 years of experience with the highest quality water softener products and filtration systems, proudly serving Waukesha, Brookfield, Pewaukee, New Berlin, and throughout Southeast Wisconsin. We provide water conditioning systems custom-designed to fit your exact needs, whether for your home or business. Each water softener is built using state-of-the-art Fleck control valves, durable fiberglass mineral tanks, and sturdy 320-pound salt storage tanks.
We stock a variety of water softener sizes and quality controls to ensure you get the very best water filtration for your family, employees, or customers. Our team will design and build the system best suited to your water conditions and usage delivering softer, cleaner water with reliable performance and personalized service.
- 70+ Years of Expertise: Family-owned, local water softener experts you can trust.
- Free Water Testing: Includes hardness, iron & total dissolved solids (TDS).
- Fast Installations: Most systems installed in just 24–48 hours.
- Buy, Rent, or Rent-to-Own: Flexible plans to match your lifestyle and budget.
- Ongoing Support: Maintenance, salt delivery service (we even fill the tank for you), and repair service included.
Choosing A Water Softener
Every homeowner and business owner’s situation is unique. You may have a large or small family, be on city water or have your own well, have rusty or smelly water, or simply hard water. Your daily routine also matters — whether you’re home most days, travel often, or have teenagers with fluctuating water use. All of these factors help us determine the perfect water softener for your Southeast Wisconsin needs.
We use a full line of Fleck control valves combined with a wide variety of tank sizes to give you exactly what you need. Capacities are listed in grains, indicating how much hardness a system can handle before regenerating.
Our Twin Tank Demand Regeneration systems are the best choice for the largest residential applications and some small commercial setups, offering the highest efficiency possible and uninterrupted soft water regardless of usage. While these units are higher priced due to their double tanks and advanced controls, they can save significant money in salt and water over their 25-year life expectancy, often costing about half of what some competitors might quote.
- Model & Capacity
- 24K Metered (24,000 grain)
- FC30WM Digital (32,000 grain)
- 49.5K Demand (49,500 grain)
- Twin Tank (49,500 grain each)
- Ideal For
- Small family with consistent water use
- Best seller for midsize homes
- Large family or changing usage patterns
- High water use / small commercial setups
- Purchase Price
- $1,595
- $1,695
- $1,795
- $2,775
- Rent Price
- $32/month
- $34/month
- $36/month
- $55/month
Additional Installation Notes
- Homes without an existing softener may require extra plumbing. Typical cost: $100–$400 (CPVC jobs slightly less).
- Some Southeastern Wisconsin communities require plumbing permits ($25–$125). Sorry, that’s government.
- Due to copper price increases, plumbing adjustments are priced separately.
How It Works
- Schedule your free water test – We test hardness, iron, and TDS (in-home or drop-off).
- Get a recommendation – Based on your water, household size, and usage patterns.
- Fast, professional installation – Most jobs completed in 1–2 days.
- Full support – Salt delivery, repairs, and tune-ups included in service plans.
Warranty & Long-Term Value
- 5-year labor & parts coverage
- Lifetime tank & resin/mineral warranty (iron filter sand may be excluded)
- Optional 20-year extended coverage
- Expected lifespan: 20–30 years
- Average service calls in lifetime: 1–2 only
Rent or Rent-to-Own
- Feature
- Upfront Cost
- Monthly Cost
- Ownership
- Repairs Included
- Flexibility
- Best For
- Rent
- $0
- From $27
- ❌
- ✅
- High
- Short-term or unsure buyers
- Rent-to-Own
- $0
- From $27
- ✅ (after 12 months)
- ✅
- Converts to ownership
- Long-term homeowners
Frequently Asked Questions
Do I still need a water softener if my home uses Milwaukee city water supply?
Yes. Even treated Milwaukee water is typically 8–12 grains hard, which is enough to cause mineral buildup in pipes, fixtures, and appliances over time. This buildup can reduce efficiency, shorten appliance lifespan, and leave spots on dishes or glassware.
What’s the main difference between metered and demand regeneration water softeners?
Metered softeners track gallons used and regenerate after a set volume, making them efficient for steady water use. Demand softeners regenerate only when needed, adjusting to changing usage patterns, ideal for households with fluctuating schedules or seasonal guests.
What does the free in-home water quality test include?
We test for water hardness (grains per gallon), iron content, and total dissolved solids (TDS). For a small additional fee, we can also arrange lab testing for contaminants such as lead, nitrates, or bacteria.
How often will I need to add salt to my water softener?
Most households need to add salt every 1–2 months, depending on water hardness, usage, and system size. With our salt delivery service, we can deliver and fill your tank for you.
How long does a water softener typically last before replacement?
A well-maintained water softener can last 20–30 years. Our systems are built with durable components, and most owners only need 1–2 service calls during the unit’s lifetime.
Ready to Get Started?
Please don’t buy a water softener without calling us for our advice and price. We will gladly help you over the phone. Sometimes, however, looking over the plumbing job and testing the water, if you have your own well, may be necessary. If someone is trying to sell you a water softener for your Waukesha area home at a price higher than the ones listed here, you’re wasting your money. Our softeners will last 20-30 years, have maybe two service calls in that time, and give you great water. That’s what you want from a water softener. Soft Water Inc also provides Waukesha area water softener salt delivery service, even pouring the salt in the tank for you, making water softener ownership truly hassle free.
Our Water Treatment Products.
Soft Water Inc. combines over 70 years of experience with the highest quality water softener products to provide you with the water conditioning system that best fits your needs. We manufacture each water softener using state of the art Fleck control valves, durable fiberglass mineral tanks, and sturdy 320 pound salt storage tanks. Soft Water Inc. stocks a variety of water softener sizes and quality controls. Whether your softening needs are in your home or in your business, let us custom design and build the water softener best suited to your needs. There are not better water softeners sold in Waukesha (or anywhere else) at any price. Take some time to find out the truth, let us answer all your questions.
