Why Choose Soft Water, Inc.?

Thank you for the opportunity to service you. At Soft Water, Inc we believe that we offer our customers the finest products and services in the Wisconsin water treatment industry. We are a consistently growing company that has your complete satisfaction as our main goal. No other Waukesha water softener company can offer you all of this at any price!

We have manufactured our own line of water softeners for over 40 years. We use only the most reliable water treatment equipment in the industry. This includes Fleck valves, the only control valve that meets our high standards.

Pricing

Because we manufacture our own water softeners, we not only control the quality of the units, but we have cut out the “middle men”. We are able to offer the highest quality softeners at prices better than the competition. Not only is our pricing excellent, it is combined with low or no cost installations and warranties that are seldom matched.

SERVICE AND REPAIR

Should anything need repair, we are available the same day or the next day. We always try to come when it is convenient for you. Our Waukesha water softener repair staff are certified Master Plumbers with 15+ years of experience. Our water softener service trucks are stocked with a full line of parts, so we can fix your problem on the first trip.

WARRANTIES

Remember, a warranty is only as good as the company behind it. Our 5 year Parts and Labor Warranty with a Lifetime Warranty on the tanks and softener mineral, is included with the cost of our softeners. We offer longer water softener warranties at additional cost which can fully protect you up to 20 years. We have that much confidence in our water softeners.

REPUTATION

Our family owned water treatment business has been serving our customers for over 78 years. People know us to be honest, friendly and easy to do business with. 100,000+ satisfied customers are our best sales people. Let us show you that our customers are really our friends.

EXPERIENCE

Each of our installers is a Master Plumber with at least 15 years experience. You will be impressed by the quality and care of their work. Our service manager, Paul Beres has been in the industry over 25 years and our service technicians all have over 5 years of experience in the field.

SALES TEAM

Our sales team is not paid on commission, so there are no pushy sales tactics. We only recommend what you need, nothing more and nothing less. We provide our customers with information so they can make the best decision for their home & family.

PURCHASE / RENTAL

With our many sales, rental and rent toward purchase options, there is rarely anything we can’t do. Purchased equipment is not subject to sales tax, yet some companies still charge it.

SALT DELIVERY

Very few water treatment companies offer salt delivery. We do it on a timely and convenient schedule. We can deliver the salt to your basement for less than you may be paying for salt at the store. Whether you live in Waukesha, Oconomowoc, West Bend, Burlington or anywhere in between, we can deliver!

EMPLOYEES

Our employees work here because they like their jobs, believe in our company and our products. They look forward to working with our customers. We give our employees enough time to do their job right without having to hurry or cut corners. This shows in the high quality and neat workmanship. They are knowledgeable, professional, friendly and always willing to do the extras you will appreciate.

We know there are a lot of water treatment companies from which you can choose. Although most companies and products seem similar on the surface, many companies make claims they can not back up. With Soft Water, Inc you will get a quality water treatment dealer and reliable water treatment equipment that will be with you and your home for years to come.